I build brands that feel.
Aloha, I'm Donerik.
I've had the opportunity to help direct and design for brands across fashion, tech, health & beauty, and lifestyle tell stories people actually remember, partnering with companies including adidas, Levi's, Sephora, Microsoft, and Electronic Arts.
And as an agency-signed photographer, I've also shot everything from full-scale studio campaigns to the fast-paced chaos of Paris Fashion Week.
I come from a traditionally trained creative background, long before digital tools and AI reshaped the industry. Today, I'm just as interested in exploring how AI can expand the creative process as I am in preserving the craft that got us here. I don't see technology as a replacement for creativity. I see it as another tool for telling better stories.
Over the years, I've realized I've always cared less about trends and more about the details. The little things most people overlook are usually the things people remember.
I still believe the sky is blue, not #87CEEB.
I still haven't figured out why rough doesn’t rhyme with cough.
And if you've made it this far, one last thing: I'm fairly certain I invented the run-on sentence.
Outside the studio, you'll usually find me overlanding with my dog, chasing sushi hot spots, or ten toes down surfing North Shore. I've got a thing for analog gear, foreign accents, cover bands, and fragrance pyramids.
This Summer '26, I'll be launching my first iOS app, SPILS©, a digital playground for the global fragrance community.
415-378-7571 studio
aloha@donerik.com
Represented by
Stars Artists
-
2008–Present
DONERIK®
(formerly Autograph Creative)
Creative Director, PhotographerHuman, Being.®
AI Brand StudioB TW N.® Parfums
Scent Lab—
2023–2024
View Imaging
Senior Art Director—
2020–2022, 2013–2017
Real Chemistry
Senior Art Director (Fractional)—
2017–2020
Wish.com
Director of Photography (Fractional)—
2013
MONSTER
Creative Director, Brand Consultant, Photographer—
2012–2013
GAP Inc.
Art Director, Lead Designer, Photographer—
2011–2012
MediaPlex
Creative Director, Lead Designer—
2011
Astro Studios / Astro Gaming
Senior Designer—
2002–2008
Electronic Arts
Senior Designer, Art Director—
2001–2002
Covalent Technologies
Creative Director—
2000–2001
Cybrant
Senior Designer—
1998–2000
The Beeline Group
Graphic Designer—
1996
DIESEL
Junior Designer -
Creative Software
Adobe Acrobat, After Effects, Capture One, Firefly, Illustrator, InDesign, Lightroom, Photoshop, Premiere ProAI Creative
Artlist, CapCut, ChatGPT, Claude, ElevenLabs, Flora, Gamma, Higgsfield, Kling, Lovable, Magnific, Midjourney, Nano Banana, Napkin, Runway, Seedance, Seedream, Suno, VeoDesign & Development
Figma, GitHub, Google Docs, Notion, Perplexity, Replit, Supabase, WeavyPhotography
Corporate, eCommerce, Editorial, Environmental, Event, Fashion, Glamour, Interiors, Lifestyle, Product, SocialPhoto Retouching & Color Correction
Video Direction, Storyboarding & Stills
Drone Footage
Camera Systems
Fujifilm X Mirrorless System
Canon EOS R7 System
Pentax 67 Medium Format
Contax G2 35mmCurrently exploring:
Cursor, Fable, Flora, Sora -
Adidas
Alicia Keys
Amour Vert
Astro Gaming
Beats by Dre
Electronic Arts
Galderma
Gap Inc.
Gerber
HD Poker
Hotel Zephyr
KENZO
Levi’s
MAC Cosmetics
Microsoft
Natalie Portman
Old Navy
Pfizer
Sephora
Stella McCartney for Adidas
Sugarpill Cosmetics
The Bar Method
The Wall Group
UFC
Wish.com -
Design Awards
Logo Lounge Master Library (Rockport)
Logology 2 (Viction:ary)
Fashion Graphics (Sandu)
Sustainable Designs (Viction:ary)
Best of Video Game Graphics (Electronic Arts)
—
Creative Quarterly Magazine
Adidas Holiday Global Campaign
Silver Award—
SF International Wine Competition
Guglielmo Winery Rebrand
Double Gold & Silver Awards—
Published Photography
Bob Cut Magazine
Cosmopolitan Magazine
iMirage Magazine
Period Magazine
Virtuogenix / VGXW
Volant Magazine
—
Top 25 Photographers in San Francisco
HUB Community—
Interviews
Dwell Magazine
Conversations with a Design Start-Up
-
AI
Industry Rockstar AI—
Perfumery
Institute of Art & Olfaction
Los Angeles, CA—
Graphic Design
Academy of Art University
San Francisco, CA—
Fine Arts & Photography
San José State University
San José, CA—
College Preparatory
Saint Ignatius College Preparatory
San Francisco, CA -
The thinkers, makers, and misfits who have shaped my aesthetic, challenged my thinking, and continue to influence how I see, make, and move through the world.
I’d happily share a dinner table with them, listening, learning, and laughing long after dessert…
Creative Direction & Culture
Fabien Baron
M/M (Paris)
Rick Rubin
Peter Saville
Inez & Vinoodh
Ruby Justice Thelot—
Image Makers
Paolo Roversi
Mark Borthwick
Steven Meisel
Nigel Shafran
Juergen Teller
Harley Weir
Eddy Chen—
Filmmakers
Jim Jarmusch
Sofia Coppola
Wong Kar-wai—
Fashion
Martin Margiela
Rei Kawakubo
Phoebe Philo
Willy Chavarria
Christophe Lemaire / Sarah-Linh Tran
Dries Van Noten—
Architecture
John Pawson
Deborah Berke
Marc Appleton—
Industrial Design
Dieter Rams—
Brand Builders
Tyler Brûlé
Yvon Chouinard
Richard Branson—
Authors
Tom Robbins
Haruki Murakami
Michael Chabon
Christopher Moore
Paulo Coelho—
Musicians
David Byrne
Thom Yorke
Jon Batiste
Jacob Collier—
Hermetic Wisdom
Ipsissimus Gudni Gudnason—
Fragrance Historian
Michael Edwards—
Perfumers
Jean-Claude Ellena
Maurice Roucel
Antoine Lie
Christopher Sheldrake
Marc-Antoine Corticchiato
Rodrigo Flores-Roux
Michael Nordstrand—
Olfactory Science
Luca Turin—
Originals
David Attenborough
David Choe
Kate Moss
Keanu Reeves
Tilda Swinton
Aubrey Plaza—
First Teachers
Mom
Dad—
Reserved Seating
Anthony Bourdain
David Bowie
Peter Lindbergh
Steve Jobs
Stanley Kubrick